Making broken tracking visible
We built Moonpull because we've spent years in affiliate marketing watching revenue disappear for reasons that should have been caught automatically. The tools didn't exist. So we built them.
Founded by people with direct experience running affiliate programmes and networks, Moonpull was born from a simple observation: broken tracking was discovered too late, too manually, and too often. The same problems kept recurring across the industry — redirect chains updating without notice, merchant pixels misfiring, consent implementations silently breaking attribution.
We built the first version to solve our own problem. It worked. Then we expanded it into a platform used by networks and publishers across the affiliate ecosystem. Today, Moonpull is the world's only dedicated auditing platform for affiliate tracking.
Built by people who know this space
Steven Brown
Chief Executive
20+ years in affiliate industry
“Perfect tracking. It’s been the holy grail for affiliate networks since their inception.”
James Breckenridge
Advisor
20+ years in affiliate industry
“Technology platforms make good tracking harder to achieve due to genuine improvement and self-interest.”
Lorena Brazil
Client Services Manager
“Having relevant data is important; knowing how to extract useful and actionable intelligence from it makes the difference.”
Chris Tradgett
Marketing
20+ years in affiliate industry
“Effective tracking is the core role of the affiliate industry. Ensuring measurement works as expected drives profitable partnerships.”
Dan Amarquaye
Sales Manager
13 years in affiliate industry
“Swiftly recognising tracking issues and pinpointing their exact location can make the difference between successful and unsuccessful partnerships.”
Ollie Pennington
Platform Engineer
“Clarifying how tracking works is essential to ensure clear communication in the advertiser and affiliate relationship.”
What guides us
Precision over promises
We tell you exactly what’s broken, not approximately.
Revenue first
Every feature we build maps back to protecting or recovering affiliate revenue.
Built by practitioners
We’ve sat on the agency, network, and publisher side. We build for people who know this space.
Quietly reliable
The best monitoring tool is one you forget you’re running, until it matters.
Want to work together?
Whether you're a network, agency, or publisher — we'd love to show you what Moonpull can do.